Of all of the passive income avenues out there, this is one of my favorites. And it is easy and inexpensive to publish a book on Kindle.
Breaking Down the Barriers
Self-Publishing on Kindle is Free (or really cheap)
Unlike traditional publishing, getting a book on Kindle is cheap. It usually runs me about $15 to get a book ready. I write it then I hire people from Fiverr to proofread, create a cover and format the final draft. If you are a little more tech and graphic savvy, you may be able to get your work published free.
Kindle publishing is even more affordable that some of the avenues we bloggers previously used such as Clickbank and e-junkie. You do not have to pay Amazon upfront or on a monthly subscription. If your book is priced $2.99 to $9.99 they simply keep 30% of each sale, if your book is priced outside of this range they keep 70%.
Build Credibility and Gain New Followers
The benefits of Kindle publishing are many. Not only are you going to create instant credibility within your niche with self-publishing, you will also have the opportunity to reach more potential followers. As people discover and download your eBook on Amazon, you can make them a life-long customer. Remember to include links to your website, blog and social networks within your book.
Kindle Publishing is an Easy Passive Income Opportunity
I love publishing on Amazon because they do a lot of the work. Even during the months where I do not promote my books at all, I can usually count on receiving royalty checks regardless. It’s a superstore! I do not have to get people to my site to buy anymore. I don’t need to have a personal connection with a shopper to get a sale. This sales avenue requires far less work than many of us are used to.
This isn’t War and Peace
People are not downloading reference manuals on Kindle. At least I am not. Most Kindle shoppers want something short and sweet. If you are already blogging on a regular basis, I am confident that you can put together at least 50 pages.
Not Just for Kindle Owners
There is a common misconception that Kindle books are only available to Kindle owners. This is not true. You will not be leaving anyone out by publishing through this avenue. With Amazon’s Cloud Reader, almost anyone can enjoy your offering.
Launch Your Book with a Giveaway
An easy way to get your latest eBook off the ground is with a free giveaway. You can promote the giveaway on your own, reach out to those in your community or hire someone from Fiverr to market your promotion. This is a great way to gain publicity and possibly reviews. As people download your book it boosts your rank on Amazon making it even more visible within the site. You do need to enroll your book in the KDP Select program and there are a few drawbacks of course.
It can be a little scary watching hundreds, if not thousands, of copies of your eBook being downloaded for free. But remember, these are people you may not have ever reached on your own. You may be connecting with some long-term followers. You may also notice an upswing in returns immediately following your giveaway days. This is common. It totally stinks, but there are a lot of thieves out there. Don’t worry about them. That is their bad karma. But on the plus side, you may experience a good upswing in sales in the month following a giveaway.
Ignore the Haters
I think there is a lot of apprehension and fear of Kindle publishing because it is such a public platform. You are going to be reaching people who are outside of your community. They don’t “know” you. Amazon solicits reader reviews and it is a lot easier to bash on someone you don’t know. And some people out there will complain about anything. Sometimes about things that have nothing to do with your book, they just feel the need to randomly share their bad experiences with whatever you are talking about. It happens. But it’s worth it in the end!
Your first step in self-publishing on Kindle is research. Start brainstorming topics. If you are currently a blogger, it may be easiest to start with a book related to your industry. Do a little keyword research.
Do a little market research. Take advantage of those KDP Select giveaways. Start reading books in your preferred category. And read the reviews. What do you like and dislike? What do the readers in that niche want?
Start writing. Write one page a day if that’s what it takes. That is equivalent to a blog post per day. You can make time for that. If you need a little structure and challenge, I believe Camp NaNoWriMo starts April 1.
Tell me about your journey to publish a book on Kindle? Have you started? Have you had success?