If you are a regular reader of The Work at Home Wife, you know I love being an affiliate with Amazon. They have an endless number of products to promote, and their program can be used for almost any niche you could conjure up. If you don’t set up multiple Amazon Associate tracking IDs and are promoting with multiple sites however, it can become difficult to know what sales came from where and what marketing tactics are working.
Adding Amazon Associates IDs for tracking purposes is rather painless. With a few quick clicks, you are able to analyze your marketing efforts with ease.
Setting Up Additional Amazon Associate Tracking IDs
Once logged in, you will see your username and Amazon-assigned Tracking ID. These are most likely the same. Beside your tracking ID, you will see Manage. This is where you will add more IDs for tracking purposes.
On the next screen simply click Add Tracking ID and start searching for availability. You may choose to add IDs that relate to the website or marketing campaign (Ex. HubPages, BudgetBlog)
Once you have chosen your new Tracking IDs, you can view their stats separately or as combined reports. Don’t worry. You are not creating any new accounts here. All of your earnings are still going into one place. This is strictly done for stats.
When you go to create links to Amazon products going forward, you will have a drop-down box listing your tracking IDs. Choose the applicable ID, and you are good to go.
If you are an active Amazon Associate with multiple sites, you likely have no problems seeing the value here. Many of our Amazon earnings come from products we didn’t promote. Sometimes they are not in any way to connected to what we promoted. Where did that lawn mower sale come from? I haven’t promoted any home & garden items. It is hard to connect the dots as to where the sale came from in those situations. This will make that connection a little easier.
Do you use additional Amazon Associates Tracking IDs? Has it proven helpful in your marketing?
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