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How Can I Promote My Blog…for Free and Right Now?

promoting a blogWhether you are a new blogger or you have been around for years, from time to time you may feel stuck in a rut. You may feel at a standstill when it comes to promoting your blog. Perhaps you have forgotten all of those beginner strategies to get your blog noticed. When you are not sure where to turn to next for new traffic, here are a few places to start.

How Can I Promote My Blog Today?

 

Commenting – There are other blogs out there. Those blogs’ owners and readers may be looking for a blog like yours. Stop over at a few new blogs each day and leave a comment. It only takes a minute. We are an inquisitive species. If a newcomer shows up, we want to find out more about them. A few new people may follow your comments back to your blog. There are a few places you can look to find new blogs for commenting in an instant:

  • Sites with Daily “Featured” Bloggers – Two sites that come to mind here are Problogger and the SITS Girls. On most days, these sites have guest or “featured” bloggers. You may or may not choose to leave a comment on this blog, but I do suggest you follow this guest back to *their* blog. There can sometimes be a lot of hustle and bustle around a guest post. Take the extra second to click-through and leave a comment on the blogger’s home turf.
  • User-Generated Newspapers – You are likely familiar with services like paper.li that will allow users to publish and share online newspapers. You can visit paper.li’s Newsstand, do a search for a relevant keyword and you will be shown newspapers in your niche. These newspapers will likely have quite a few new blogs for you to visit.
  • Blog Round Ups – Many bloggers post “round ups” on a regular basis. 1099 Mom is one that I watch. Once per week she publishes a list of her favorite posts from the work at home world. These are often blog posts and articles that I may be interested in and can comment on. Another example would be 24 Work at Home Blogs of 2012. Here are 24 blogs in my niche, minus the two that are mine, that I could run over to and drop a comment. Someone else has done the heavy lifting here. You only need to take advantage of the opportunity.

Guest Posting – You don’t have to reinvent the wheel here. You already know who takes guest posts from the commenting we did in the last step. Take a look around their site for submission information.

You can also watch the social profiles of similar blogs. They likely announce when they have guest posted on another blog. Make note of that location. If you are at a total loss, you can use a site like Blekko to better your blog. Take a peek at the backlinks of similar blogs. You may not only find guest posting opportunities, but also directories and social communities.

SEO – No post about promoting a blog would be complete with Search Engine Optimization. Learning SEO will give you the biggest return on your investment long-term. The search engines are there for the sole purpose of directing interested parties to the right information. They can’t send anyone over if you are not letting them know what you have to offer searchers. Mom Blog SEO is a great resource for getting those basics of search engine optimization down.

If you have been sitting around every morning asking yourself, “How can I promote my blog today?” the answer is simple – Get out there! Don’t be afraid! There is not a single blogger out here that has had people magically show up on their virtual doorstep without any intervention. Let the world know you are here and you have something of value to share. Most importantly, let them know where they can find you.

How are you promoting your blog today?

Comments

  1. Thank you Angie! Not just for linking to my list of WAH Blogs for 2012 but for touching on this.

    You are right, it is easy to forget the old tricks to getting a blog going. I am struggling mentally on what avenues are best to promote my most recent creatoin and this has helped me get my wheels churning.

    I have never heard of the online newspapers you mentioned. I will look into that and see if I can use it! Thanks again!

    • I know how you feel, Miranda. I blame it on social networking. We want to click a button and be done. ;)

      Paper.li and the like is something I see on Twitter a lot.

  2. I really needed this. While most of it is a reminder for me, I needed the kick in the tush and I am most excited about the links you recommended. Thank you!

  3. Thanks for these traffic tips Angie! I almost felt like giving up on my site completely because I’m not generating as much traffic as I used to. As simple as social media may seem, I’m not too social so I have been focusing on teaching myself seo but it’s a really slow process.

    • You are welcome, Carla. I know many bloggers put full faith in Twitter and Facebook carrying their traffic, but it just doesn’t happen that way most of the time. It is a *piece* of the puzzle, but it can’t do everything.

      I still get a lot mileage out of commenting.

  4. Great post! To promote my blog, I have been using Twitter, Facebook and YouTube. I already have an established YouTube channel for my retail business, so I decided to just use the account for my new blog, too.

  5. Thank you for these tips! It is so great that you shared your insight with other bloggers. I’m looking forward to reading some other articles on how to optimize my blog and hopefully draw income. Thanks again.

  6. Hi Angie,

    I always wonder how to find my niche related active blogs where I can do commenting for link building and relationship building. I think using paper.li is a great idea to find active blogs and I was missing it for long time.

  7. Hi Angie! Great article! I know that I’ve been guilty lately of not keeping current with my blog, and I had to take a step back and do exactly what you suggested, go back to when I was a beginning blogger and revisit the steps I took to get my blog out there on the cyber “super highway”!!
    Thanks for sharing!!
    Tina

  8. Thanks for the mention! I would also recommend doing a roundup on your own blog every once in a awhile. The process forces you to get out there and see what is going on in the blog world. It keep you from getting to centered on what you are doing alone.

  9. These are some great tips! I just restarted my blog and am finding it slower this time around to find interactive readers!

  10. Thanks for the tips! I’m a new blogger and appreciate the suggestions.

  11. Thank for this, Angie. I just checked out paper.li and found some great blogs similar to mine.

    Do you have an opinion on commenting using one’s Facebook account? I see that feature on a lot of the huge media blogs: you’re comment can be published on your FB timeline simultaneously. Or is it better to just create an account on that blog and comment under that account profile?

    • Hi, Andy. I don’t really have an opinion one way or another. I do not usually comment when these systems are in place because I keep my personal profile personal. ;)

      It *used* to be against Facebook’s TOS to create accounts under an “entity.” You may want to check on that before investing much time into creating/marketing/building a profile that may later be deleted.

  12. Thanks for these suggestions – I was starting to think my Facebook friends were all going to form a mob and physically attack me if I posted about my blog ONE MORE TIME, so I’m really glad you posted some other options!! And I love that you added “for free and right now”, because here I sit at 12:24am thinking “I WANT PEOPLE TO BE READING MY BLOG THIS VERY MINUTE!” and along came this blog and fixed it! So thank you!

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